Glowac Harris Madison
Advertising, Public Relations, Brand Consulting and Market Research.
Brand Strategy & Positioning
What’s a Brand-SMART Templet™?
“The Brand-SMART Templet has been an invaluable brand management tool. It sums up our organization in a way we never could before. The Brand-SMART Templet acts as an executive summary of our graphics style guide, instantly expressing our visual identity. We also use it internally to further refine and define our brand. If a picture is worth a thousand words, then the Brand-SMART Templet is worth more.”
— Ruth G. Shelly, Executive Director, Madison Children's Museum.